The Federal Trade Commission has mandated three retailers to 20-year orders requiring them to abide the Fur Act. The U.S. Fur Act covers the naming, advertising, and labeling of fur. This Act has been in existence since 1951 and "requires retailers to tell customers where a fur comes from, the animal from which it derived, and if it is used or new fur. They also have to disclose if the product is 'composed in whole or in substantial part of paws, tails, bellies, or waste fur." These three retailers were "misleading consumers by advertising products containing 'faux fur' that actually contained the fur of real, once-living animals. Neiman Marcus, one of the retailers that got scolded claims their error was in the administrative department and not some sneaky plan to put real fur into the market.
As much as companies try to label all their products and as much as consumers believe this labels there is always room for error. It can never be 100% accurate since there is always the chance of human error. Hopefully, sometime in the future the chances of errors can be eliminated and there will be no more recalls or mis-leading information. At least when companies are found out to be wrong there are warnings and punishments given to them so at least this pushes them harder to be as close to accurate in their information provided as possible.
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